Quote: (01-05-2015 10:48 AM)TravellingSoldier Wrote:
Quote:Quote:
Hence if you're selling an engineering product to businesses, it sounds low-odds. You'll want some sales reps with insight. Even if you give them a bullet-proof Sales Manual, I suspect they'll still have difficulty.
Thanks for your reply. I'm actually not selling a product. I'm trying, at the bare minimum just to do outreach basically for my website. It is a service and not something they will purchase immediately.
Would I be smarter to take that money and invest it into google adwords rather than a sales team? If you want to know exactly what my business is I can let you know in PM.
Quote:Quote:
I couldn't help you with outsourcing in the Phils. I do know out of all places I would look to cut costs, sales would not be one of them.
I understand this completely. However I am torn... I am not looking to sell a product as I described. I originally thought that hiring sales reps would be more beneficial than using simply google adwords for customer outreach. I think this because my model will have a little bit of customer informing - what our business is and how we can help them/provide more value.
I realize it might be hard to make a judgement without knowing my exact business model. However let's take for an example:
There is discount superstore 1: Clothes and consumer products
There is discount superstore 2: Clothes, consumer products, groceries and a restaurant inside.
I would be discount superstore 2. Would I be smart to use a team to inform businesses of our services or simply target them with adwords? It's a hard decision.
A lot of direct marketing entails customer informing. It all depends on your sales funnel. Personally, if you are trying to do the sales at a discount you might be better off going the direct marketing way.
You don't necessarily need to do it through adwords.
Direct mail is awesome still depending on what you're selling. I did a lot when I was in real estate and it worked out well.
Take them into a sales funnel that helps inform them.
I would also test out having a sales force but not if you couldn't afford it.
Do you have sales training for new hires? If so, you should be able to translate that to online.