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How To Approach Prospective Clients
#9

How To Approach Prospective Clients

Consultants can do very well with a solid blog that poses them as an authority, where they offer real value and discuss their unique perspectives and ideas (even if they're not exactly ground-breaking to those in the know - just should be to the market), and an attached services page or traditional sales page that pitches their services.

Guest blogging on the right sites would also be great.

The best part about this strategy is you don't have to sell that hard. Your ideas do the selling for you, and people get in touch because you've already won them over. From there it doesn't take that much to get a solid close, assuming you have some decent business sense and basic people skills.

Beyond All Seas

"The individual has always had to struggle to keep from being overwhelmed by the tribe.
To be your own man is a hard business. If you try it, you'll be lonely often, and sometimes
frightened. But no price is too high to pay for the privilege of owning yourself." - Kipling
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