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The Digital Marketing/Internet Marketing Data Sheet Pt. 1
#26

The Digital Marketing/Internet Marketing Data Sheet Pt. 1

Sites aren't penalized for having affiliate links, as there are some very reputable sites that make a lot of money from affiliate marketing. Sites are penalized for crappy content, shady backlinks, and other methods that try to game the Google algorithm. Google doesn't mind if you have quality content and rise up the rankings organically, but if you need results now, they're going to make you pay them via Ad words to drive traffic. Having to pay for traffic is what will put a serious hole in your ROI.
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#27

The Digital Marketing/Internet Marketing Data Sheet Pt. 1

Quote: (12-10-2014 01:25 PM)trojans10 Wrote:  

Thanks for the response man. Yea, my margins aren't too high. I am going to outsource the product descriptions and really build the website around content. I have a decent amount of quality writers that are knowledgeable about my subject. My plan is to just test the market in this niche and see if its doable. If it is, I don't mind investing in stock to sell. I just think that this niche could be doable. That being said, the reason I wanted to go with Woo Commerce was because of content and the flexibilty. Since itll be a 50/50 website in terms of content/eccomerce. Do you think I am better off still going with something else? Keep in mind, my nich would have aprox. 30-80 products. Please let me know.

Overall, I am a FT employee, with a ton of knowledge in online marketing. Id love to make this fulltime, and I love eccomerce.. so I felt like it was only right to go this route. What aspect of online marketing are you or OP running right now? Id love to go international with a store.

I've only just dipped my toe into dropshipping and have found you want to make sure you are selling products that are at least $100 and above. It weeds out the cheapskates who are usually going to complain about the smallest little things.

I have a site setup and have been tweaking away for a good 3 months with no sales, but what I have learned I can transfer over to another niche dropship site if it doesnt work out.

At the moment I have an assistant who rips product info off a competitors website. But I'm also looking at trying to find someone to redo product descriptions in order to attract traffic. Only problem is it is a pretty niche site so might be hard to find someone.
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#28

The Digital Marketing/Internet Marketing Data Sheet Pt. 1

Does anyone create Amazon Affalites sites? I made one which makes around $20-30 a month but putting more content on it now. I was thinking about making 10-20 of these.
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#29

The Digital Marketing/Internet Marketing Data Sheet Pt. 1

Posting Part III soon. The year's closing so I scrambling to finish everything.
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#30

The Digital Marketing/Internet Marketing Data Sheet Pt. 1

Next Time I’ll Go Into:

General Traffic Specialists
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That's what I agreed to talk about. Since my time is short these days I will talk about that as well as the difference between working with a partner on specific projects, running a firm, and working for one at the end of the day. Here's a prelim list of a few ways to get traffic:

Traffic Specialists are individuals who are able to whether they are dealing with a large budget or a small budget squeeze the most out of your money for your intended goal whether sales conversions or leads/list building. It's a pretty broad spectrum that includes people who do everything from growth hacking (analytics + creativty + social metrics/data = expansion of traffic/potential clients/sales) to just focusing on a specific method of generating traffic such as social media vs. paid traffic.

There are alot of ways to get traffic:
-CPC/CPM = Cost Per Click: Google Adwords, Bing Ads, Facebook Ads. You know those tiny ads you see on the right hand side when you google search or are on facebook? People pay to bid on either keywords or your demographic information to present their two line ad to get you to click through. It can be expensive or cheap depending on the niche and the most important thing to do when it comes to paid ads is RESEARCH, RESEARCH, RESEARCH, AND TRACK TRACK TRACK the important details so that you can more easily optimize/make your campaign more profitable.

-CPV = Cost Per View: Same thing as above except you bid on pop ups for when someone goes to a certain site the pop up appears.

-Affiliate Programs/CPA Networks: Basically you pay a commission or flat rate for leads for marketers to market your product. Affiliate programs are generally simple, you provide the tracking software, banners/ad copy/useful tools, and do the preliminary research for your affiliates and get sales so that their job is easier and they can build upon your foundation and get you many many more. CPA networks, I wouldn't even step into unless you have alot of money because some are shady and some are fantastic. Look them up as it's too much to explain in this moment.

-Media Buying: You buy adspace or banner space on someone's web properties or web network. There are many networks specifically for media buying with various focuses from mobile media buying (targetting peope on their tablet or cellphone) to niche based media buying network. (This is not for beginners as well).
-Traffic Exchanges: Trading adspace with other webmasters/sites to exchange traffic. Pretty straight forward.
-List Blasts: Paying someone to send an email containing your project and copy to their relevant audience they have subscribed to them. example: paying someone with an email list of 30,000 fitness heads to tell them about your new fitness blog or channel or ebook or if geotargeted, gym in their area.
-PPI Machine: The craziest and most legally grey area. Basically, you partner with someone that is a brilliant programmer that can create a system that once downloaded on someone's computer (consensually 100% or else you WILL get fucked by the long **** of the law.) you are able to replace/redirect them whenever they go to pages with certain keywords to what you would like them to look at. Or, as most actually intelligent people use it, to replace the google and facebook ads that show up on their site with your own ads. This area is legally grey as if you do not follow the rules, it'll be more pain than it's worth. If you DO however there is beaucoup money in it and residual.
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Those are just a few MORE READING/random stuff:
http://blindapeseo.com/code/how-to-grab-...nd-a-bonus
http://www.nickycakes.com/newbie-guide/
http://www.quicksprout.com/the-definitiv...h-hacking/



Optimization Specialists
Lead Generators

are my next topic.
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#31

The Digital Marketing/Internet Marketing Data Sheet Pt. 1

It is very interesting thread. Can you give more examples on how you are using these tools:

Scrapebox

Optimizely

Crazy Egg

Term Explorer: “Keyword research tool”

I never heard about them before

Thanks
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